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	<title>The Harvard Law School Forum on Corporate Governance</title>
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	<title>The Difference Between Purpose and Sustainability (aka ESG) &#8211; The Harvard Law School Forum on Corporate Governance</title>
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		<title>The Difference Between Purpose and Sustainability (aka ESG)</title>
		<link>https://corpgov.law.harvard.edu/2021/08/20/the-difference-between-purpose-and-sustainability-aka-esg/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-difference-between-purpose-and-sustainability-aka-esg</link>
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		<pubDate>Fri, 20 Aug 2021 12:55:03 +0000</pubDate>
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				<category><![CDATA[Academic Research]]></category>
		<category><![CDATA[Accounting & Disclosure]]></category>
		<category><![CDATA[ESG]]></category>
		<category><![CDATA[Corporate purpose]]></category>
		<category><![CDATA[Environmental disclosure]]></category>
		<category><![CDATA[ExxonMobil]]></category>
		<category><![CDATA[Firm performance]]></category>
		<category><![CDATA[Royal Dutch Shell]]></category>
		<category><![CDATA[Stakeholders]]></category>
		<category><![CDATA[Sustainability]]></category>

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		<description><![CDATA[Corporate purpose and sustainability (often referred to by the acronym of ESG for environmental, social, and governance) are now part of the mainstream lexicon in the corporate and investment communities. The two terms are often used interchangeably as synonyms. This is wrong. Purpose and sustainability are related but different ideas. Purpose comes first. Sustainability can [&#8230;]]]></description>
				<content:encoded><![CDATA[<hgroup><em>Posted by Robert Eccles, Colin Mayer, and Judith Stroehle (Oxford University), on Friday, August 20, 2021 </em><div class='e_n' style='background:#F8F8F8;padding:10px;margin-top:5px;margin-bottom:10px;text-indent:2.5em;'><strong style='margin-left:-2.5em;'>Editor's Note: </strong> <p style="margin:0; display:inline;"><a class="external" href="https://www.sbs.ox.ac.uk/about-us/people/robert-g-eccles" target="_blank" rel="nofollow noopener">Robert G. Eccles</a> is Visiting Professor of Management Practice; <a class="external" href="https://www.sbs.ox.ac.uk/community/people/colin-mayer-cbe" target="_blank" rel="nofollow noopener">Colin Mayer</a> is the Peter Moores Professor of Management Studies; and Judith Stroehle is Senior Research Fellow at University of Oxford Saïd Business School. Related research from the Program on Corporate Governance includes <a href="https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3544978">The Illusory Promise of Stakeholder Governance</a> and <a href="https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3899421">Will Corporations Deliver Value to All Stakeholders?</a>, both by Lucian A. Bebchuk and Roberto Tallarita (discussed on the Forum <a href="https://corpgov.law.harvard.edu/2020/03/02/the-illusory-promise-of-stakeholder-governance/">here</a>); <a href="https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3677155">For Whom Corporate Leaders Bargain</a> by Lucian A. Bebchuk, Kobi Kastiel, and Roberto Tallarita (discussed on the Forum <a href="https://corpgov.law.harvard.edu/2020/08/25/for-whom-corporate-leaders-bargain/">here</a>); and <a href="https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3749654">Restoration: The Role Stakeholder Governance Must Play in Recreating a Fair and Sustainable American Economy—A Reply to Professor Rock</a> by Leo E. Strine, Jr. (discussed on the Forum <a href="https://corpgov.law.harvard.edu/2021/01/07/restoration-the-role-stakeholder-governance-must-play-in-recreating-a-fair-and-sustainable-american-economy-a-reply-to-professor-rock/">here</a>).</p>
</div></hgroup><p>Corporate purpose and sustainability (often referred to by the acronym of ESG for environmental, social, and governance) are now part of the mainstream lexicon in the corporate and investment communities. The two terms are often used interchangeably as synonyms. This is wrong. Purpose and sustainability are related but different ideas. Purpose comes first. Sustainability can either contribute to it or can detract from it.</p>
<p>As one of us (Mayer) has written, the purpose of a company “is to produce profitable solutions to problems of people and planet,” while at the same time “not profiting from producing problems for people or planet”—a failure in sustainability. Companies that are making investments in sustainability while failing to produce profitable solutions to people and planet are also failing in purpose. Companies that are profitable while degrading the environment and society are focused on profits, not purpose. Danone is an example of the former and ExxonMobil is an example of the latter.</p>
<p> <a href="https://corpgov.law.harvard.edu/2021/08/20/the-difference-between-purpose-and-sustainability-aka-esg/#more-139858" class="more-link"><span aria-label="Continue reading The Difference Between Purpose and Sustainability (aka ESG)">(more&hellip;)</span></a></p>
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